Picking out an engagement ring can be an agonizing decision. There are so many styles, stones, shapes, designs, and options to obsess over that the choice can feel nearly impossible. Add a high-pressure salesperson to the mix, and it can make anyone want to skip the whole thing altogether.
But today, it's become increasingly easy to pick out the perfect ring. Buying an engagement ring online is becoming more and more common, with both online-only marketplaces and brick-and-mortar stores offering an endless selection of rings. Plus, with the help of social curation sites like Pinterest, it can be easy to find styles you and your partner love.
01 of 09
Blue Nile is the largest online diamond retailer and has been around since 1999. The company claims to offer diamonds for up to 40 percent less than your standard retailer and has an immense selection of both traditional and offbeat wedding engagement rings. Blue Nile also offers a price-match guarantee, a 30-day return window, and a lifetime warranty against manufacturer's defects.
Most of their rings are "build your own," which means you pick the setting, stone, and any features you'd like. Before you know it, you'll have a custom ring sent right to your doorstep in about 2-4 weeks, depending on the diamonds and design.
02 of 09
If you've spent time perusing engagement rings online, you've probably come across countless rings sold by independent ring designers on Etsy. Etsy is a great choice for unique designs that you can't find elsewhere, but each store will have their own policies for returns and adjustments, so you'll want to do your homework before you buy. That said, Etsy protects buyers against scams or fraud, so you can rest assured that you'll get what you pay for.
03 of 09
Blue Nile's biggest competitor in the online engagement ring space is James Allen. This online retailer has been in the business for 10 years and offers a great selection of traditional and nontraditional rings. Every diamond they sell is conflict-free and comes with a 30-day return policy that's free of charge. Similar to Blue Nile, you can choose to build your own ring or pick from a wide array of pre-made designs.
James Allen also offers one year of free ring resizing and a lifetime warranty on all of their pieces.
04 of 09
A fairly new player to the high-end jewelry space, Mejuri is an online retailer that features simple, minimalistic pieces for the modern bride. Mejuri features direct-to-consumer diamonds without the retail markup, and most of their engagement rings are around $1,000. They offer free shipping and returns on orders over $100 and offer a 24-month warranty against defects.
If you're looking for simple, everyday wear-friendly engagement rings at an affordable price, Mejuri is a great choice.Continue to 5 of 9 below.
05 of 09
Known for its ethically-sourced diamonds and recycled materials, Brilliant Earth is an online retailer that prides itself on sustainability. They offer a wide selection of diamonds and settings (in traditional and vintage styles) and free shipping and returns. Their diamonds run a little pricier than Blue Nile or James Allen, but their commitment to conflict-free and recycled materials justifies the added cost.
06 of 09
Jared is one of the few brick-and-mortar retailers that also offers a robust online shop. Their online storefront offers nearly every piece they feature in-store from the comfort of your home. Jared offers a 30-day return period and you can pick up or return from a store near you. Their rings come with a lifetime warranty against defects, but their prices are higher than some of the other online-only retailers.
If you want to buy a ring online with the added ability to walk into a brick-and-mortar store if there are any issues, Jared is a great choice.
07 of 09
Catbird is a luxury jeweler based in Brooklyn and is an incredibly popular choice for offbeat, trendy engagement ring styles. Every ring is handmade in their NYC store, and you can shop their entire collection online. Plus, every ring is made with conflict-free diamonds and recycled gold. They offer lifetime guarantees on wedding and engagement rings and will replace side diamonds within the first year.
Catbird's prices are on the higher side, but their unique designs are perfect for the bride who wants a piece unlike any other.
08 of 09
You may not consider Overstock a likely player in the online engagement ring space, but they offer a wide variety of lower-cost rings. While they do offer genuine diamonds, they also feature a large stock of lab-grown diamonds at a lower price. They don't offer custom styles, but their designs are varied in both stone and setting.Continue to 9 of 9 below.
09 of 09
Vrai & Oro is a fairly new player in the online engagement ring space and offers a home try-on feature that many brides love. Their selection is modern, featuring many simple, statement-worthy pieces. You can try on up to three sample rings (made from plated brass and Cubic Zirconia) with their free home try-on kit so you can be sure to find the perfect style.
All of Vrai & Oro's rings are made-to-order and made from Diamond Foundry-grown diamonds.