Carly Totten is a trained journalist and event planner. She plans weddings for couples based in Philadelphia and beyond, and is serves as a copywriter for creative entrepreneurs. She joyfully shares her wedding planning tips and styling ideas as a contributor for The Spruce.
- Began planning weddings in 2011 and plans many celebrations per year
- Featured in print in Brides and Philadelphia Wedding Magazine and online with Every Last Detail, The Huffington Post, and WeddingWire
- Featured speaker on copywriting for Wedding International Professionals Associated (WIPA) in Philadelphia.
During the spring of her senior year of college at Rider University, Carly was introduced to the world of editorial writing for the wedding industry. She accepted an internship with Brides.com and would later become a freelance writer for their local magazines—a position she coveted and began upon graduating Summa Cum Laude.
For seven years, Carly has continued to build upon her initial experience and has had the great honor of contributing to wedding and lifestyle outlets, including Philadelphia Wedding Magazine, Every Last Detail, The Huffington Post, Red Oak Weddings, The Spruce, and WeddingWire.
In order to write relatable content, Carly is an active wedding planner in Philadelphia. She plans at least 10 weddings each year for couples desiring to tell their relationship’s story. As a planner, she is drawn toward creating classic soirees with preppy style, curating meaningful details, and encouraging family relationships while maintaining a strong focus on the true reason for the celebration—marriage.
Outside of planning and editorial writing, Carly is also a copywriter for entrepreneurs perusing businesses in the creative industry. Her clients include bloggers, event planners, photographers, and stationery designers. Due to her experience as a copywriter, Carly was a featured speaker for Wedding International Professionals Association (WIPA).
Carly’s professional writing career began at Rider University, a small liberal arts college in Lawrenceville, New Jersey, where she majored in Journalism and minored in Event Planning. She hadn’t quite decided how she would combine the two until a fateful internship during her final semester of her senior year. Brides.com + Brides Local Magazines allowed Carly to take her first peek behind the scenes of the wedding industry, and she realized during those 10 weeks that it was the industry where she felt the most creative, free to explore, and excited.
As an intern, Carly asked questions, packed dresses, wrote blogs, connected with wedding professionals, and left with an offer to stay with the team as a freelance writer. She was fortunate to see her name in print in Brides Local Magazines across the country just a few months after graduating from college. That experience propelled Carly to remain connected with her editors and network with others, and since Carly’s work has been published online with Buzzfeed, Every Last Detail, The Huffington Post, The Spruce, WeddingWire, and Yahoo!.
The wedding industry is always changing and ever-evolving, which allows Carly to constantly learn something new to weave into her next planned celebration or written piece. For this reason, Carly doesn’t think it’s an industry she’ll ever tire of experiencing.
About The Spruce
The Spruce, a Dotdash brand, is a new kind of home website offering practical, real-life tips and inspiration to help you create your best home. The Spruce reaches 32 million people each month. Learn more about us and our editorial process, and our commitment to ensuring we are providing you with the most trustworthy advice by certified experts for your home and garden.