What We Like
Dense, durable cotton construction
Classic design with contemporary detailing
Free of harmful chemicals and synthetics
What We Don't Like
Requires extra time to hang-dry
Limited color selection
Pile isn’t supple and plush
For its size, the Pinzon Heavyweight Luxury 820-Gram Bath Towel feels heavy—and at nearly two pounds, it is. That’s because it’s densely packed with two-ply yarn. The extra weight makes quick work of wicking water off the skin as soon as you step out of the shower. To see if this popular bath towel’s reputation was well earned, we put the product made by Amazon’s private-label brand to the test. After showers and through several wash-and-dry cycles, we observed factors including comfort, absorbency, and durability. Find out what we thought.
Material: Heavy and absorbent
These 100 percent cotton towels are constructed with two-ply yarn; this means that strands of thread are twisted together to create a reinforced yarn that can absorb water and withstand frequent use. Plus, they’re made in an OEKO-TEX™ Standard 100 factory, which ensures textiles meet strict safety and environmental requirements.
The towel features a piqué, or stiff fabric, border on both ends, which stands out. But because the border boasts a small-scale woven pattern, we don’t think that it detracts from the otherwise classic design.
Texture: Dense but not soft
These towels are not likely to impress anyone looking for an ultra-plush finish. Although they’re thick and heavy, we wouldn’t describe the texture as “soft.” That’s not a negative, however, as the towel is far from scratchy or uncomfortable. The heavyweight material is thanks to the grams per square meter count (GSM).
Although thick and heavy, the texture couldn’t really qualify as soft.
Weight and Quality: High
The Pinzon Heavyweight Luxury 820-Gram Bath Towel has one of the highest GSMs, or measurement of density, you can buy. As the name implies, this product packs a GSM of 820. Most experts recommend a GSM count between 600 and 900 for the most luxurious feel and best absorbency. The dense cotton makes these heavyweight towels durable so that they can withstand years of use. On the other hand, we found that the density also means the fabric takes longer to dry.
Washing: Little softening, some shedding
Unlike other towels, the Pinzon Heavyweight Luxury 820-Gram Bath Towel doesn’t get softer with washing and drying. We noticed some shedding when we washed it or used it on our bare skin the first few times. The lint catcher in our dryer also showed signs of shedding, though that stopped after a few cycles.
Colors: Limited but classic
This towel comes in five colors (white, ivory, sage, platinum, and marine). The shades are deeply saturated, and we thought the platinum hue was a great neutral alternative to white.
At 56 inches by 30 inches, the towel is larger than the average bath towel, which is 52 inches by 27 inches. That extra real estate comes in handy for fast drying, but it also makes wrapping up after a lengthy shower quite a luxurious experience.
The substantial size comes in handy for fast drying, but it also makes wrapping up after a lengthy shower quite a luxurious experience.
Price: Fair for a reputable product
In many cases, the higher the GSM, the higher the cost. Not here: The Pinzon bath towel is quite affordable for such a high-quality product. The MSRP is around $20 for one bath towel. While that’s perhaps twice as expensive as other options at your local home store, you’re unlikely to find the quality and durability these towels offer at a lower price.
Competition: A few options
1888 Mills Organic Cotton Luxury Bath Towel: Not only do 1888 Mills towels help support farmers in Africa and textile makers in the U.S., but they also happen to be exceptionally absorbent.
The key differences: The Pinzon is OEKO-TEX™-certified and feels heavier due to its high GSM. This density makes it durable and absorbent, but not quite as soft as its competitor. Both brands offer limited colors, but classic hues like white and ivory are available for each.
Frontgate Resort Cotton Bath Towels: In terms of texture right out of the package, these two towels are on opposite ends of the “plush spectrum.” The Pinzon bath towel is prized for its heft and dense cotton construction. It’s not, however, considered to be a soft towel because the loops are fairly low and tight. The Frontgate bath towel, on the other hand, has a slightly less dense construction, and the loops are softer and plusher. However, both take a bit of extra drying time because they have so much cotton.
You’re unlikely to find the quality and durability these towels offer at a lower price.
The key differences: With a (still respectable) 700 GSM, Frontgate Resort Cotton Bath Towels are lighter than the Pinzon Heavyweight Luxury 820-Gram Bath Towels. The Pinzon towel has a larger selvage edge, which may help prevent future unraveling and pulls. Also, the Pinzon towel has a smaller piqué border, while the Frontgate towel is designed with an oversized, 5-inch border ideal for monogramming. Lastly, the Frontgate towel is available in two dozen colors, and the Pinzon only offers five options.
Read more reviews of the best bath towels available to purchase online.
A high-end purchase at a great price.
If you prefer heavyweight towels because of their absorption abilities and overall high-quality feel, these are the towels for you. However, if you like lightweight towels that feel plusher, you may want to look for another option. At around $20 per towel, these Pinzon Heavyweight Luxury 820-Gram Bath Towels are a good investment—as long as you like the texture.
- Product Name Heavyweight Luxury 820-Gram Bath Towel
- Product Brand Pinzon by Amazon
- Price $20.99
- Weight 1.9 lbs.
- Product Dimensions 13.7 x 13.1 x 3.4 in.
- Color Marine, Platinum, Sage, Ivory, White
- Material 100 percent imported cotton
- Warranty Yes, 1-year limited warranty
- Model Number EKEBTPLAT