How to Grow Verbena

tall verbena

The Spruce / Letícia Almeida 

The Verbena genus contains more than 250 species of perennial and annual plants. The pure species are not commonly grown except by fairly specialized gardeners. Most of the Verbenas widely used as bedding plants or low trailers in containers are named cultivars derived from hybrid crosses of various native verbena species. You often will see these labeled as "Verbena x hybrida", "Verbena x" or "annual verbena" to distinguish them from the native species forms.

2:12

Click Play to Learn How to Grow Verbena Plants

Hybrid annual verbenas are consistent bloomers often potted or used as garden bedding plants, planted in masses, or as front edging plants where the sprawling habit is put to good use.

As annuals, these plants are generally planted in spring, as soon as all danger of frost has passed. Like most annuals, they are fast-growing and achieve full size within a few weeks.

Botanical Name Verbena x
Common Names Verbena, annual verbena
Plant Type Herbaceous perennial, usually grown as an annual
Mature Size Up to 12 inches tall, 18-inch spread (depends on variety)
Sun Exposure Full sun
Soil Type Dry to medium moisture, well-drained soil
Soil pH 5.8 to 7.2 (acidic)
Bloom Time Spring to fall
Flower Color White, red, purple, pink, peach (depends on variety)
Hardiness Zones 9 to 11 (USDA)
Native Area Cultivated hybrid; parent species mostly native to Europe
tall verbena
The Spruce / Letícia Almeida  
butterfly on tall verbena
The Spruce / Letícia Almeida  
tall verbena
The Spruce / Letícia Almeida  

Verbena Care

These hybrid verbenas may perform as hardy perennials in zones 9 to 11, but they are more commonly grown as annuals in all zones. They are usually low-growing, trailing plants with dark green leaves and clusters of colorful flowers that bloom continuously from spring to fall.

Hybrid annual verbenas are best grown in relatively dry soil in a sunny location. There is very little care necessary, other than regular watering.

Light

Plant verbena in full sun. Flowering will be much reduced in shady locations. This is a plant that requires eight to 10 hours of sun daily.

Soil

These plants like fairly dry soil with an acidic pH. Verbena is not particular about soil, except that it must be well-draining. Heavy clay will lead to root rot, so dig in several shovelfuls of compost or leaf mold to lighten your soil.

Water

Keep plants evenly moist until established. Once mature, these plants have average water needs, but will tolerate short periods of drought. Many of the parent species of these hybrids are native to Mediterranean regions or dry prairies, and their water needs resemble the conditions of those regions.

Soggy plants will succumb to botrytis blight, but drought-stressed plants may attract spider mites. Water verbena as you might your lawn, with an inch of rain or irrigation each week.

Temperature and Humidity

Planted as annuals hybrid verbenas perform suitably in virtually any climate, but may decline in the hottest period of the summer.

Fertilizer

Verbenas are not heavy feeders, but they do appreciate a monthly application of balanced, slow-release flower fertilizer to help them keep up the flower show, which can last from spring until frost.

Verbena vs. Lemon Verbena

There is often confusion when it comes to verbena and another plant called lemon verbena. Lemon verbena is a member of a different genus within the Verbenaceae and classified as Aloysia triphylla. Lemon verbena, which is grown mostly as an herbal used in aromatherapy and home remedies, has distinct citrus fragrance, whereas most verbena plants do not.

Verbena Varieties

The various varieties of hybrid verbena are identified by their unique flower colors. There are notable selections:

  • "Homestead Purple" is one of the most popular trailing verbenas. It is a vigorous plant with large dark purple flower clusters.'Lanai Royal Purple with Eye' (Verbena x hybrida 'Lanai Royal Purple with Eye' is a cultivar with bright purple flowers and contrasting white eyes.
  • "Summer Blaze’" has cherry red flower clusters from late spring through frost.
  • "Abbeville" is a vigorous variety with light lavender flowers, originally discovered growing near Abbeville, SC.
  • "Appleblossom" is a vigorous, long-flowering verbena with large flowers of cotton candy-pink with a contrasting white eye.
  • Superbina’" series is bred to resist powdery mildew and it sometimes becomes a short-lived perennial as far north as zone 7. Flowers are white or shades of lavender.

Related Species

In addition to the Verbena hybrids that are so common as annual bedding and container plants, there are a number of pure Verbena species that you can try as garden perennials, though finding them can be a challenge. These species are welcome in the butterfly garden. Tall varieties belong in the cottage garden, naturalized meadow, or back of the border.

Many of these plants are more upright in growth habit and may look quite different from the hybrid trailers.

  • V. hastata (blue vervain) is a North American native that grows to 6 feet tall with purplish-blue flowers. It is hardy in zones 3 to 8.
  • V. bonariensis is a native of Brazil that grows to 4 feet with lavender flowers. It is hardy in zones 7 to 11. It is sometimes known as purple-top vervain.
  • Glandularia canadensis was once considered a member of the verbena genus but has now been recategorized. The 'Greystone Daphne' cultivar has lavender-pink flowers and grows to 8 inches with a sprawling habit. It is hardy in zones 5 to 8.
  • V. tenuisecta (moss verbena) has delicate, lace-like foliage and grows to 5 or 6 inches. They bloom during late summer and early fall and are hardy in zones 7 to 9.

How to Grow Verbena From Seed

Though normally planted from nursery seedling packs, verbenas are easy to grow from purchased seeds. These plants often self-seed in the garden, and the volunteers will "grow true" to the parent plants. Here are the easy instructions:

  1. Soak the seeds in lukewarm water for 24 hours prior to planting.
  2. Plant the seeds in starter trays filled with a peat-based potting mix, pressing the seeds lightly into the mix.
  3. Sprinkle peat moss over the seeds.
  4. Cover the tray with newspaper or plastic with ventilation holes punched in it (the seeds need darkness to germinate).
  5. Uncover the tray when the seedlings sprout and transplant them into their garden location.

Potting and Repotting Verbena

Verbena is commonly found in hanging baskets with a mix of flowers, where they make good "spillers" trailing over the sides of the container. For container planting, use any general-purpose peat-based potting mix, in a well-draining container. You can also pot verbena growing in the ground for overwintering.

Overwintering

Potted verbena can be overwintered. Unpotted verbena will likely be killed off by the first hard frost (when temperatures dip well under freezing) unless you pot it by digging up the entire plant. Here's what to do:

  1. Cut back the plant to less than half of its size.
  2. After digging it up, trim roots by half, as well.
  3. Find a container that leaves a couple of inches around the root ball and fill with potting soil.
  4. Put the newly potted plant in a sunny spot.
  5. Spray with a mist of water for the first few weeks indoors.
  6. Before the last frost and before you bring it outdoors in spring, prune to encourage growth.
  7. Take the container outdoors or replant in the soil in early spring or after the last hard frost.

Common Pests & Diseases

These plants are susceptible to powdery mildew, and they may be visited by common insect pests that can be treated with insecticidal soaps or chemical sprays. Such problems are rarely fatal to the plants, however.

Verbena is both a deer- and rabbit-resistant plant, so take advantage of this by planting it at the edge of your property where animals frequently browse. 

Article Sources
The Spruce uses only high-quality sources, including peer-reviewed studies, to support the facts within our articles. Read our editorial process to learn more about how we fact-check and keep our content accurate, reliable, and trustworthy.
  1. Verbena. Clemson University Cooperative Extension.

  2. Verbena - Powdery Mildew. University of Massachusetts Amherst Center for Agriculture, Food, and the Environment.